Tuesday, 14 November 2017

Run to BENEFIT is announced as the theme for the Bengaluru Midnight Marathon 2017


Bengaluru, Nov 14, 2017: Rotary Bangalore IT Corridor today raised the curtain on the much-awaited 11th edition of the only midnight marathon in India, the ‘Bengaluru Midnight Marathon 2017’ (BMM) which stands testament to the undying spirit of Bengaluru. The race is scheduled on December 16-17, 2017 at the Karnataka Trade Promotion Organization (KTPO) venue in Whitefield.


The immensely talented and popular – Zaira Wasim, Debutant in ‘Dangal’, the ‘Secret Superstar’ has been announced as the Youth Ambassador for the 11th edition of BMM 2017.  In the Press Meet, held to announce the event, Zaira unveiled the theme for this year “Run to BEneFIT’”. The funds raised from BMM will be used for the infrastructure development, education and hygiene of 7 government schools, impacting more than 4000 students. On the lines of Swachh Bharat, RBITC is also involved in Village development, ensuring 4 Villages are 100% toilet compliant. 

The online registration for the individual events of BMM 2017 is open and participants can register online by logging onto http://www.midnightmarathon.in. The key events will include Community Relay, 5k IT City Fun Run, AIRBUS Corporate Relay, Open 10K Run, Full Marathon, and Half Marathon. Pet-a-thon will be held on November 26, 2017.

·         Registration for 10k Run, Half & Full Marathon will remain open till 11:59 pm on 10 Dec, 2017
·         Online Registrations for 5k IT City Fun Run close at Midnight on December 15, 2017. Registrations for the 5k Run can also be done at the EXPO (From 14-15 Dec. 2017) directly and at KTPO on Dec 16, 2017 until 4pm only.
·         On the spot registrations for 5k IT City Fun Run will remain open from 9am to 4pm ONLY on Race Day i.e. December 16, 2017 at KTPO, Whitefield.

Livebands, food stalls and a flea market selling curio items from across the country will entertain visitors and runners alike through the night.

The key partners associated with the BMM 2017 include, Manipal ProLearn as the Associate Sponsor, Airbus as the ‘Corporate Relay Sponsor’, JBL as ‘Sound Partner’, Bisleri as ‘Hydration Partner’, SMOOR as the ‘True Chocolates Partner’, Mfine as the ‘Digital Health Partner’, HPCL as the ‘Community Relay Sponsor’, Gatorade as ‘Sports Drink Partner 

Bengaluru Midnight Marathon is a Member of Association of International Marathons and Distance Races (AIMS-IAAF). AIMS is a member based organization of more than 380 of the world’s leading distance races, from over 100 countries & territories and they work with IAAF on all matters relating to international races. The IAAF acts as a world governing authority for a competition programme, for standardised technical equipment and for a list of official world records. The AIMS- IAAF certification has put BMM on the global map of internationally recognized marathons.

Shri Sanjay Swamy, President, Rotary Bangalore IT Corridor, 2017-2018 said “We at Rotary believe in supporting causes very close to our hearts and support projects for the betterment of our living spaces and society. The funds that are raised through BMM 2017 would be used to to expand the scope of charity projects to promote a better living and cleaner environment.” He also highlighted the various charity projects that the Trust had fulfilled over the last year as well as the upcoming future projects. In the last eleven years of its existence, Rotary Bangalore IT Corridor has engaged in various social initiatives and community Service Projects in and around Bengaluru. Bengaluru Midnight Marathon is being organised to reach out to the communities, encourage people’s participation and inculcate spirit of healthy lifestyle among them.

Speaking about her association with BMM 2017, Zaira Wasim said, “I am thrilled and happy to be a part of Bengaluru Midnight Marathon. For the past ten years it has been providing a platform for the runners and promoting healthy lifestyle.  Through the ‘‘Run to BEneFIT theme, Rotary Bangalore IT Corridor is urging Bengalurians to promote health. I wish them good luck and sincerely believe that the Bengaluru Midnight Marathon will grow as one the most acclaimed Marathons worldwide.”

Gul Mohamed Akbar, Race Director who is associated with BMM for the past 7 years said, “With current lifestyle, stress, strains and pressures, many are unable to cope with their hectic schedules at work and the responsibilities at home. Added to that is the rat race for careers and insecurities at the work place. To survive this battle, stamina is a key ingredient and the value of good health is of utmost importance. Therefore it is vital that you invest in your wellness. Running is the simplest and most convenient method to build stamina, improve health and celebrate life.”

BMM 2017 Events and Schedule on Race Day:
Date
Event
Distance
Time
Dec 16, 2017
Community Relay
5x1 km each
06:00 PM
Dec 16, 2017
5k IT City Fun Run
5 kms
07:30 PM
Dec 16, 2017
AIRBUS Corporate Relay
8 Runners x 5 kms
09:45 PM
Dec 16, 2017
Open 10K Run
10 kms
10:00 pm
Dec16/17 , 2017
Full Marathon
42.195 kms
12:00 midnight
Dec 17, 2017
Half Marathon
21.0975 kms
12.15 am
 

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